Never lose another lead due to a delayed response.
Through AI software and automation, MoVontra helps your small trade business get found, answer every call, and follow up before your competition does.
What missed calls are costing you
Enter your own numbers to see what published research suggests could be at stake.
Example numbers shown. Change them to yours.
Potential monthly revenue at risk
$840
Potential yearly revenue at risk
$10,080
See data source
Trade businesses booked 42% of inbound calls as jobs overall — but shops with fewer than 5 technicians booked just 24%.
Uses the 24% booking rate for shops with fewer than 5 technicians, and assumes missed callers don't call back.
ServiceTitan, June 2022 data from 3,000+ US and Canadian trade businesses. ServiceTitan sells field-service software, and the data comes from its own customers. Rates vary by trade, business size, and time of day.
This is a directional estimate from published research, not a claim about your specific business.
What slow response time costs you
In an audit of 2,241 US companies, the average first reply to a web lead took 42 hours, and 23% of companies never replied at all.
Oldroyd, McElheran & Elkington, Harvard Business Review, March 2011. The data is from 2011 and covers general web leads, not trade businesses specifically. Co-author David Elkington was CEO of InsideSales.com, a sales-software company.
What the research shows
82% of consumers say they'd call a competitor if a business didn't answer — and 21% say they'd call another business immediately.
CallRail, September 2025 survey of 1,000 US consumers. Self-reported, not measured behavior. CallRail sells call-tracking and AI call-answering tools and hasn't published its full survey methodology.
Trade businesses booked 42% of inbound calls as jobs overall — but shops with fewer than 5 technicians booked just 24%.
ServiceTitan, June 2022 data from 3,000+ US and Canadian trade businesses. ServiceTitan sells field-service software, and the data comes from its own customers. Rates vary by trade, business size, and time of day.
Among Google Business Profiles ranked #1 in local search, 42.7% were fully filled out — versus just 17.2% of those ranked #11 or lower.
Localo, 2026 analysis of 16,098 Google Business Profiles. Localo sells Google Business Profile management tools, and the sample was weighted toward top-ranked profiles. Correlation, not proven causation.
71% of consumers use Google to read reviews of local businesses — still the top source, though down from 83% a year earlier.
BrightLocal, Local Consumer Review Survey 2026 (1,002 US adults). Self-reported survey. BrightLocal sells local SEO tools.
Three problems, three fixes
Local Visibility
Get your Google Business Profile, reviews, and listings working for you.
Built and testedSpeed-to-Lead Follow-Up
Every new inquiry gets a reply in seconds, then automatic, honest follow-up.
This site’s own contact form runs on it.
In development — not yet built for a clientMissed-Call Text-Back / AI Receptionist
Never let an unanswered call go to voicemail.
How I work
- Month-to-month. No contracts — cancel anytime, the current paid month finishes out.
- You own what I build. Your Google profile, your domains, your accounts.
- If something I built breaks, I fix it.
- I'm currently validating MoVontra, so my first few clients get 45 days free.
Built by a BYU student who wanted to prove anyone can start a real business.
About Stetson